There are 6-10 slots per location, with the most common rotation featuring 8 advertisers on a specific display. You can occupy as many of these as you wish, but the norm is one slot per location, since all digitals are at high traffic locations and if one’s budget allows for more than this, an advertiser typically adds coverage to the program. The slots cycle every 8 seconds, usually, so one slot appears every 64 seconds. The best part of digital is its high reach (up to 82%!) and flexibility!
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